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Oddo: Von Frankreich nach Frankfurt
Die Vermögensverwaltung Oddo Asset Management eröffnet eine Zweigstelle in Frankfurt. Leiterin der...
ATOSS: Der Mensch im Mittelpunkt – auch...
Die Arbeit mit Menschen mit und ohne Behinderung steht vor einem Paradigmenwechsel: weg von einer...
Guiding you through change: ACHEMA 2012
Guiding you through change: ACHEMA 2012Guiding you through change -- your trusted partner...
Do You Want a Job as a Web Developer?

reading the want ads When I first started as a professional web developer, a lot of my co-workers were jealous. But I don't think they realized the true nature of being a professional web developer for a corporation. It's not all fun and games. There are difficult customers, interesting hours, challenging tools, and boring jobs. Don't get me wrong, I love doing web design and development. But if you're thinking of making this your career you should be aware of the drawbacks as well as the benefits.

Working as a Web Designer

Do You Want a Job as a Web Developer? originally appeared on About.com Web Design / HTML on Friday, May 25th, 2012 at 08:00:03.

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Japan robot lab readies second prototype for work at crippled nuclear reactor
A Japanese robotics lab has developed a new emergency response prototype that will soon be put to work at the crippled Fukushima Daiichi nuclear plant in northern Japan.
Vertrieb mit Empfehlungsmarketing
Empfehlungsmarketing geht ganz einfach: Vom Mund ins Ohr und direkt in den Kopf. Eine Empfehlung,...
First Dell Dimension Windows 8 Tablet Specifications Leaked

win8logo.bmp We’ve recently seen the growing importance of tablets for the PC market, and Dell is looking to turn around fresh losses with a  barrage of Windows 8 devices. The specs for the first models have been leaked, showing us what to expect come the OS launch.

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How to make PHP apps scale
The most popular language for Web apps, PHP tends to buckle under heavy loads -- unless you opt for cloud scaling and a NoSQL back end
How Phil DeFranco plans to save YouTube

Phil DeFranco’s new YouTube channel Sourcefed is expected to hit 100 million views this Friday, just three months after it launched as part of YouTube’s new professional channel initiative. His own Philip DeFranco Show continues to rack up millions of views as well, and his little company is about to hire more folks and add another show to its roster. You’d think that’s enough to keep anyone busy, right? But for DeFranco, there’s one more thing left to do: Empower the next generation of YouTubers by founding his own network of content creators.

Do we need to #saveyoutube?

Ever since YouTube embarked on its ambitious plan to bring more TV-quality content on its site by giving content producers a reported $100 million in advances and rolling out an ambitious redesign, there has been talk whether this will hurt small-time producers. Some content creators have actually taken issue with the site’s new design. Others have alleged new algorithms rolled out this spring are hurting their views, and a few even started a #saveyoutube Twitter campaign this week.

For its part, YouTube has said that recent changes have overall been positive for creators. “Net daily subscriptions are up 50% since January and watch time has been increasing in the past 2 months,” the YouTube team wrote in a blog post in response to the #saveyoutube campaign a few days ago.

So when I caught up with DeFranco during a phone call this week, I wanted to know what he thought about the whole controversy: With YouTube becoming more professional, are people left behind? “I don’t think this is hurting people that aren’t part of it,” he told me with respect to the new channel initiative, and added: “Most of these troubles that people are seeing right now are normal YouTube troubles.” YouTube content creators always had to be flexible enough to adjust to changes on the site, he explained.

Time to found a new network

So is all well in YouTube land? Not exactly. “Smaller YouTubers need to evolve, because it is a very toxic world out there,” DeFranco told me. It’s hard for up-and-coming producers to get noticed at all, he said. And when they finally catch a lucky break and one of their videos goes viral, they’re bound to get offers of help from all the wrong places.

DeFranco is particularly critical of networks and third-party service providers that promise YouTube producers the big breakthrough but do not deliver. “You see all these people with their services, which for the most part take advantage (of content creators),” he complained.

He’s heard the tale of people being fed up with networks that tied them up with long-term contracts all too often – and has started to think about alternatives: “How do we bring up the next batch of YouTubers without hurting them? Without taking advantage of them?” The answer: Phil DeFranco is going to start his own network on YouTube.

Give artists an audience, and money

He didn’t share many details on how this network is going to look like, and instead only said that it would be fairer than many of the efforts that are out there already. But if you want to get an idea of its spirit, you may have to look no further than to a show that Sourcefed is scheduled to launch in two months.

The show will focus exclusively on music, art and other forms of creativity, with the goal of establishing direct connections between artists and their audience. One example: DeFranco’s team will capture the making of a mural via stop-motion animation, then turn it into a short clip and also sell prints of the artwork on YouTube itself. The idea is to give artists a big boost for their audience, but also offer them a chance to actually make money with their art.

In other words: DeFranco wants others to benefit from his massive audience as well. “We are in a really fortunate situation to fix things that are broken,” he told me.


FAQ: The new push in Congress to increase STEM visas
There is a bipartisan push to automatically give green cards to master's degree and above in science, technology, engineering and math, so-called STEM degrees. And the H-1B visa hasn't disappeared, and its use will be part of the green card debate. Here's a Q&A guide to what's going on.
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